Ecolean’s biggest markets are in Asia, 扩张到日本是这家创新包装供应商的下一个重大举措. 在一个商业周期长的国家，快速启动和运行至关重要. With the help of Business 乐博彩票官方app, Ecolean shortened its time to market with 6-12 months, and minimised the risk inherent in entering a new market.

日本 is one of the most developed markets for liquid food packaging, and there is high demand for the kind of sustainable, stand-up pouches that Ecolean makes. But it takes 12-18 months to get started in a new market. 由于在日本的交货时间可能长达三年，爱克林需要一个快速启动. A shorter time to market with the right local support.

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“The Asian markets are fast moving and big,萨兰说. “我们不想把时间花在设立办公室或寻找合适的地点上. 它只是在吸收时间. 对我们来说，这一切都是为了以一种平稳、快速的方式加快速度.”

Ecolean于2015年与乐博彩票官方app商业公司合作，处理他们的运营, legal and financial to-do list in their offices in Seoul, 雅加达, 悉尼和新加坡. 在日本, Business 乐博彩票官方app established Ecolean in their 东京 office, handled the finances – like payroll, 成本报告和费用-并帮助爱克林满足他们的法律要求, registering them as a representative office.

我们已经能够完全集中精力——每周五天——把Ecolean推向乐博彩票官方app, meeting potential customers and negotiating deals. Johnny Sajland, Regional director for Asia North & 大洋洲爱克林

“与乐博彩票官方app商务局合作的好处是，你周一上班，周二就能开始工作——就是这么快,萨兰说. “If we had to start from scratch, 在最初的几个月里，我们很容易把一半的时间花在让公司运转上. 他们帮助解决所有实际问题——从保险到工资. It’s critical in a startup phase that you get these things right.”

在过去的三年里，爱克林把所有的注意力都放在了业务发展和销售上, the company is ready to capitalise on its hard work and investments.

挑战

在日本注册代表公司的过程很复杂, and there is a high risk of making a costly or time-consuming mistake.

解决方案

乐博彩票官方app商业部通过法律和行政上的帮助，将风险降到最低.

结果

Ecolean was able to focus on business development and sales. 随着他们的产品登上日本商店的货架，这项业务的建立将带来显著的增长. With an office in Business 乐博彩票官方app’s premises in central 东京, Ecolean has had a desirable image from day one.


关于爱克林

爱克林专注于食品行业的轻量化包装解决方案.

The company was founded in 1996 in Helsingborg, southern 乐博彩票官方app. 他们拥有约400名员工，在30个国家开展商业活动.